Evaluation Question 2

How effective is the combination of your main product and ancillary texts?

Full review: Piktochart

The film website:

The film poster:

The final teaser trailer:
Below is a sequence of clips that are taken from the final teaser trailer that we created. Noticeably, they are similar to the shots of those featured within the film website and the film poster, carrying the same colour pallet and mise en scene too. It was important that all our ancillary text complimented each other in order for them all to work as one, unique promotional package which is identifiable to the audience.

                   

Comparing ancillary texts

Evaluation of our ancillary texts

We identified that our teaser trailer, website, and poster must all work together as a promotional package in order for us to create a unique brand that would be identifiable to the audience. We evaluated our effective use of the ancillary texts in a Piktochart presentation.