Fight Club Teaser Trailer - Deconstruction

Fight Club Teaser Trailer

Analysis 

Sound - The long, mellow tone sound effect which occurs every couple of bars, creates a suspenseful atmosphere and ominous feeling to the audience.
The voiceover is very effective in giving a hint but also leaving an ambiguity to the audience
The fast paced music adds to the action and enjoyment of the film making it more attractive to the audience
The repetition of the word "fight club" helps to stick the name of the film into the audiences mind and gives an ambiguity as to what fight club is, making the audience want to see it more.

Mise en Scene - The first scene that appears in the trailer is of a character spraying a water hose, if you were to look into that in terms of masculinity, it could show hyper masculinity and therefore, is helping give a subtle insight into film.
The repetitive shots of men in suits and also shirtless implies once again the theme of hyper masculinity and what society sees as a perfect man.
The lighting in the fight club scenes is low key and focusing on Tyler Durden's alter ego's face creating a shadow on his right side. This creates an ambiguity to his character, however also an importance.
The character of Maria Singer is extremely sexualised in the first shot of her with her looking straight down the camera lens and looks inspired by Audrey Hepburn's 'Breakfast At Tiffanys" shot, by sexualising what appears to be the only female character, helps build a contrast to show the heightened hyper masculinity in the trailer.

The large number of quick paced shots coupled with the fast paced music creates an action styled atmosphere to the film.
Cigarettes are a large motif in the film because they are viewed as phallic imagery, so once again heightens the hyper masculinity of the characters.
When analysing characters, it is important to look at the portrayal of Tyler Durden's alter ego and Tyler Durden as a powerless character. Tyler Durden appears to always be shown in the dark with little to no lighting, suggesting how men's feelings and mental health are always pushed to the dark and ignored, also, the shots he is included in are increasingly shorter than the others.
Tyler Durden's alter ego on the other hand, has a brighter lighting, which as mentioned previously lights up one side of his face, to show the extent of how much hyper masculinity is shown the world and how men don't allow themselves to show who they really are. It appears to be a comment on the dangers that men like Tyler Durden, who suffer from depression and other mental health problems in silence, face on a daily basis.
The typography flashes on to the screen in big bold lighting, this conforms more the genre of the film and fuels the action element behind it, therefore, this would probably not be an appropriate for our social realist film.
There are motifs of explosions, crashes and other action packed stunts which help to enhance the element of hyper masculinity and how males are pushed through society.

It is interesting also to look at the camera angles and movement of the two Tyler Durdens. The alter ego has a bigger variation in camera movements and is centre of his shots more unlike Tyler who appears to be in the side of the shot or being far away and barely recognisable in long shots, perhaps reflecting on how he feels shut out by society.

-Caera Mendez