'Shank' - Trailer Deconstruction

Shank - Trailer Deconstruction

Structure 

• The trailer starts with a tornado roundhouse kick, thus plunging the audience straight into the conflict which in involved within the film. Then there is a change in the soundtrack to a melancholic drone which is ongoing with occasional hits and there is quick montage editing of a scene of love. juxtaposed to a quick flicker of fear, anger and rage. After this there is a chase scene of the protagonist being hunted.
• After this scene, there is a CONSISTENT juxtaposition of love, friends and family, compared to violence, conflict, brutality, more chases and pain; seemingly  accompanied by a loop-voyage consequently ending in more violence and pain. Throughout the whole trailer there is 
• this constant plot.

Sound

• The trailer starts with a song called 'Next Hype' which has severe relations to the whole film. The song is filled with an abundance of robbery, violence, drugs, money and girls. (Not much different to most song these days you're thinking). Yet this track isn't implicit whatsoever, but very explicit. It actually mentions stabbing people and robbing houses. 

"If I kick down the door to your flat
Dun Know I'll clear out your house on the spot
(CLEAR!) All the things in your house
(CLEAR!) All the things in your fridge
(SMASH!) All your plates from your rack
(CLEAR!) All of your kids' toys
(CLEAR!) All of your CD rack
Won't get none of your CD's back
Drag off your curtain rail from the wall
Kick off your HDTV from the stand
Run up on stairs into rooms
Flip the mattress and search for the cash
Make man look down the barrel of a mash
It's not worth your life, just cough up the scratch
It's too late to lock up the latch
I can smell the crow, just pull out the batch"

• The song is abruptly stopped followed by a change in the soundtrack to a melancholic drone which is ongoing with occasional hits. At around 00:16 seconds, there is an eerie screech sound, leading to a dramatic drum soundtrack which is synchronous and parallel to the chase scenes and stops at a heavy kick at 00:32 seconds, where there is a knife in a characters house, thus building up tension within the whole trailer. Then after this there is a violent stabbing scene, accompanied with several on-screen diegetic stabbing noise. This builds up tension up to 00:46 seconds where there is a drop and quick cut montage editing coupled with parallel dramatic drums.

Typography

The typography in this trailer is normally accompanied from heavy kicks in audio and is the same typography throughout the trailer so it maintains continuity. The 'Shank' typography is also carried over from the poster, again maintaining continuity. The text is bold and clean , yet every time the typography comes on , a 'old film' effect is given, due to the overlay on top of it.